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Copywriting Tips & Resources

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2 Ways to Really Connect With Your Customer in Your Copywriting
Bruce Carlson
Copyright © 2005 by Bruce Carlson One of the least talked-about areas in copywriting education is voice. This is probably because it’s tough to set general rules for something that’s so...

3 Keys to Better Online Copywriting
Bruce Carlson
© 2005 by Bruce Carlson Doing the copywriting for your own website without the proper knowledge and tools is pretty much like flying blind in a snowstorm without piloting experience or...

"3 Quick Tips To Becoming An Instant Copywriting Genius"
Ewen Chia
Copywriting is the ONE skill that will turn words into cash, and it's really the one thing you must learn if you're thinking of selling anything at all. From traditional direct mail and now to ...

3 Steps To Better Sales Copywriting
J.L. Reid
Whether you’re wet-behind-the-ears or a seasoned copywriter, your craft will benefit by remembering one thing: You’re nothing more than a salesperson. There’s an old saying in the...

5 Key Reasons Why Great Copywriting Will Always Be Your Most Important Business Skill
Joanne Mason
Ask any successful business owner what is the most important business skill that an aspiring entrepreneur or Internet marketer can possess and I'll bet you'll hear one resounding answer over and over...

5 Secrets of Successful Copywriting
David Garfinkel
5 Secrets of Successful Copywriting © 2004 David Garfinkel Would you like your sales to go through the roof? Of course you would. Who wouldn't? I have found five secret "keys" that dramatically...

Ad Copywriting: Building Brand Equity one Word at a Time
Jon Wuebben
Ah…advertisements, those wonderfully adorable little vignettes that come to us at all hours of the day, seven days a week, fifty two weeks a year. Seventy percent of them are ineffective. Probably...

Advertising Copywriting - The Top Ten Clichés and Why You Should Avoid Them
Peter Wise
We've all seen them plenty of times. Frankly, once is too many. Copy clichés are more likely to put off prospective customers than convince them to buy your product or service. If your advertising...



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